Παραπομπή APA

Greenley, G. E. (1986). The strategic and operational planning of marketing. London ; New York: McGraw-Hill Book Co..

Παραπομπή Chicago Style

Greenley, Gordon E. The Strategic and Operational Planning of Marketing. London ; New York: McGraw-Hill Book Co., 1986.

Παραπομπή MLA

Greenley, Gordon E. The Strategic and Operational Planning of Marketing. London ; New York: McGraw-Hill Book Co., 1986.

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