Contemporary advertising /
| Κύριος συγγραφέας: | Arens, William F. |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Στοιχεία έκδοσης: |
Boston, Mass. :
McGraw-Hill/Irwin,
2006.
|
| Έκδοση: | 10th ed. |
| Σειρά: |
The McGraw-Hill/Irwin series in Marketing.
|
| Ταξινομικός αριθμός: |
659.1 ARE |
| Θέματα: | |
| Ετικέτες: |
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| 245 | 1 | 0 | |a Contemporary advertising / |c William F. Arens. |
| 250 | |a 10th ed. | ||
| 260 | 0 | |a Boston, Mass. : |b McGraw-Hill/Irwin, |c 2006. | |
| 300 | |a xl, 614 [80] σ. : |b έγχρ. εικ. ; |c 28 εκ. | ||
| 490 | 1 | |a The McGraw-Hill/Irwin series in Marketing ; | |
| 500 | |a Περιέχει ευρετήριο. | ||
| 650 | 4 | |a Advertising. | |
| 650 | 4 | |a Reclame. | |
| 830 | |a The McGraw-Hill/Irwin series in Marketing. | ||
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