The innovator's dilemma : when new technologies cause great firms to fail /
This book takes the radical position that great companies can fail precisely because they do everything right. It demonstrates why outstanding companies that had their competitive antennae up, listened astutely to customers, and invested aggressively in new technologies still lost their market leade...
| Κύριος συγγραφέας: | Christensen, Clayton M. |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Στοιχεία έκδοσης: |
Boston, Mass. :
Harvard Business School Press,
1997.
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| Σειρά: |
Management of innovation and change series.
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| Θέματα: | |
| Ετικέτες: |
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