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720106c19711972njua b 00010 eng |
| 020 |
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|a 0137592418
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| 035 |
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|l 7023
|
| 040 |
|
|
|a DLC
|c GR-PeUP
|
| 082 |
0 |
0 |
|a 658.8 KO
|
| 100 |
1 |
|
|a Kotler, Philip,
|e ed.
|
| 245 |
1 |
0 |
|a Readings in marketing management /
|c Edited by Philip Kotler [and] Keith K. Cox.
|
| 260 |
0 |
|
|a Englewood Cliffs, N.J. :
|b Prentice-Hall,
|c [1971]
|
| 300 |
|
|
|a xiv, 457 σ. :
|b εικ. ;
|c 23 εκ.
|
| 504 |
|
|
|a Περιέχει βιβλιογραφία.
|
| 650 |
|
4 |
|a Marketing
|x Management
|x Addresses, essays, lectures.
|
| 700 |
1 |
|
|a Cox, Keith Kohn,
|e ed.
|
| 852 |
|
|
|a INST
|b UNIPILB
|c MAIN
|e 20040709
|h 658.8 KO
|p 00104122
|q 00104122
|t LOAN
|y 0
|4 1
|
| 852 |
|
|
|a INST
|b UNIPILB
|c MAIN
|e 20040709
|h 658.8 KO
|p 00107222
|q 00107222
|t LOAN
|y 0
|4 2
|
