Marketing decision models /
| Άλλοι συγγραφείς: | Schultz, Randall L., Zoltners, Andris A. |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | English |
| Στοιχεία έκδοσης: |
New York,
North Hooland,
1982
|
| Ταξινομικός αριθμός: |
658.8 MA |
| Θέματα: | |
| Ετικέτες: |
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| LEADER | 00694nam a2200205 4500 | ||
|---|---|---|---|
| 001 | 1/878 | ||
| 008 | 010427s1982 enk eng | ||
| 020 | |a 0444004262 | ||
| 035 | |l 897 | ||
| 040 | |a DLC |b GR-PeUP | ||
| 082 | 0 | 0 | |a 658.8 MA |
| 245 | 1 | 0 | |a Marketing decision models / |c ed. by Randall L. Schultz, Andris A. Zoltners |
| 260 | 0 | |a New York, |b North Hooland, |c 1982 | |
| 300 | |a xii, 298 p. |c 24 cm. | ||
| 504 | |a Includes bibliography and index | ||
| 650 | 4 | |a Marketing Management |x Decision making. | |
| 650 | 4 | |a Marketing |x Mathematical models. | |
| 700 | 1 | |a Schultz, Randall L. |e ed. | |
| 700 | 1 | |a Zoltners, Andris A. |e ed. | |
| 852 | |a INST |b UNIPILB |c MAIN |e 20040709 |h 658.8 MA |p 00136255 |q 00136255 |t LOAN |y 0 |4 1 | ||