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00885nam a2200241 i 4500 |
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780817s1978 maua b 00110 eng |
| 020 |
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|a 0201030578
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| 035 |
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|l 9290
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| 040 |
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|a DLC
|b GR-PeUP
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| 082 |
0 |
0 |
|a 658.8 HU
|
| 100 |
1 |
|
|a Hughes, George David.
|
| 245 |
1 |
0 |
|a Marketing management :
|b a planning approach /
|c G. David Hughes.
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| 260 |
|
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|a Reading, Mass. :
|b Addison-Wesley Pub. Co.,
|c c1978.
|
| 300 |
|
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|a xxviii, 576 p. :
|b ill. ;
|c 25 cm.
|
| 490 |
1 |
|
|a Addison-Wesley series in marketing ;
|
| 504 |
|
|
|a Includes bibliographies and index.
|
| 650 |
|
4 |
|a Marketing
|x Management.
|
| 650 |
|
4 |
|a Marketing
|x Management
|x Case studies.
|
| 650 |
|
4 |
|a Marketing.
|
| 830 |
|
|
|a Addison-Wesley series in marketing.
|
| 852 |
|
|
|a INST
|b UNIPILB
|c MAIN
|e 20040709
|h 658.8 HU
|p 00109913
|q 00109913
|t LOAN
|y 0
|4 1
|
| 852 |
|
|
|a INST
|b UNIPILB
|c MAIN
|e 20040709
|h 658.8 HU
|p 00110616
|q 00110616
|t LOAN
|y 0
|4 2
|