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100127s2005 mau b 001 0 eng |
| 020 |
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|a 1591391237 (hardcover : alk. paper)
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| 020 |
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|a 9781591391234
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| 035 |
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|l 41991
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| 040 |
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|a DLC
|c DLC
|d DLC
|d GR-PeUP
|
| 082 |
0 |
0 |
|a 658.4'012 McG
|
| 100 |
1 |
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|a McGrath, Rita Gunther.
|
| 245 |
1 |
0 |
|a MarketBusters :
|b 40 strategic moves that drive exceptional business growth /
|c Rita Gunther McGrath, Ian C. MacMillan.
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| 246 |
3 |
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|a Market busters.
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| 246 |
3 |
0 |
|a 40 strategic moves that drive exceptional business growth.
|
| 260 |
|
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|a Boston :
|b Harvard Business School Press,
|c c2005.
|
| 300 |
|
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|a viii, 264 σ. ;
|c 24 εκ.
|
| 504 |
|
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|a Περιέχει βιβλιογραφία και ευρετήριο.
|
| 650 |
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4 |
|a Strategic planning
|x Handbooks, manuals, etc.
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| 650 |
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4 |
|a Customer relations
|x Management
|v Handbooks, manuals, etc.
|
| 700 |
1 |
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|a MacMillan, Ian C.,
|d 1940-
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| 852 |
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|a INST
|b UNIPILB
|c MAIN
|e 20100127
|h 658.4'012 McG
|p 00160293
|q 00160293
|t LOAN
|y 0
|4 1
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| 856 |
4 |
1 |
|3 Πίνακας περιεχομένων
|u http://www.loc.gov/catdir/toc/ecip052/2004023600.html
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| 856 |
4 |
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|d /webopac/covers/02/41991_1591391237.jpg
|z (hardcover : alk. paper)
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| 856 |
4 |
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|d /webopac/covers/02/41991_9781591391234.jpg
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