The persona lifecycle keeping people in mind throughout product design /

"The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn't just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using...

Πλήρης περιγραφή

Κύριος συγγραφέας: Pruitt, John.
Άλλοι συγγραφείς: Adlin, Tamara.
Μορφή: Ηλεκτρονική πηγή
Γλώσσα: English
Στοιχεία έκδοσης: Amsterdam ; Boston : Elsevier : c2006.
Σειρά: Morgan Kaufmann series in interactive technologies.
Θέματα:
Διαθέσιμο Online: http://www.sciencedirect.com/science/book/9780125662512
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Περίληψη: "The Persona Lifecycle addresses the "how" of creating effective personas and using those personas to design products that people love. It doesn't just describe the value of personas; it offers detailed techniques and tools related to planning, creating, communicating, and using personas to create great product designs. Moreover, it provides rich examples, samples, and illustrations to imitate and model. Perhaps most importantly, it positions personas not as a panacea, but as a method used to complement other user-centered design (UCD) techniques including scenario-based design, cognitive walkthroughs and user testing"--Resource description p.
Φυσική περιγραφή: 1 online resource (xvii, 724 p.) : ill. (chiefly col.)
Βιβλιογραφία: Includes bibliographical references (p. 693-705) and indexes.
ISBN: 0080455735 (electronic bk.)
9780080455730 (electronic bk.)