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|a 0434922021
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|l 5592
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|a DLC
|b GR-PeUP
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|a 332.10688 MA
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| 245 |
0 |
0 |
|a Marketing financial services /
|c edited by Christine Ennew, Trevor Watkins, and Mike Wright.
|
| 260 |
|
|
|a Jordan Hill, Oxford :
|b Heinemann Professional Pub.,
|c 1990.
|
| 300 |
|
|
|a xvii, 244 p. :
|b ill. ;
|c 24 cm.
|
| 490 |
1 |
|
|a The Marketing series ;
|
| 500 |
|
|
|a "Published on behalf of the Chartered Institute of Marketing."
|
| 504 |
|
|
|a Includes bibliographical references (p. 236-242) and index.
|
| 650 |
|
4 |
|a Financial services industry
|z Great Britain.
|
| 650 |
|
4 |
|a Bank marketing
|z Great Britain.
|
| 650 |
|
4 |
|a Advertising
|x Financial services industry
|z Great Britain.
|
| 700 |
1 |
|
|a Ennew, Christine.
|
| 700 |
1 |
|
|a Watkins, Trevor.
|
| 700 |
1 |
|
|a Wright, Mike,
|d 1952-
|
| 710 |
2 |
|
|a Chartered Institute of Marketing.
|
| 830 |
|
|
|a The Marketing series.
|
| 852 |
|
|
|a INST
|b UNIPILB
|c MAIN
|e 20040709
|h 332.10688 MA
|p 00122736
|q 00122736
|t LOAN
|y 13
|4 1
|
