Contemporary strategy analysis /
Κύριος συγγραφέας: | Grant, Robert M., 1948- |
---|---|
Μορφή: | Βιβλίο |
Γλώσσα: | English |
Στοιχεία έκδοσης: |
Hoboken, NJ :
John Wiley & Sons,
2010.
|
Έκδοση: | 7th ed. |
Ταξινομικός αριθμός: |
658.4012 GRA |
Θέματα: | |
Διαθέσιμο Online: |
http://www.loc.gov/catdir/enhancements/fy0917/2009025382-d.html http://www.loc.gov/catdir/enhancements/fy0917/2009025382-t.html Inhaltsverzeichnis |
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008 | 220715s2010 enka b 001 0 eng | ||
020 | |a 9780470747100 | ||
040 | |a DLC |c GR-PeUP | ||
082 | 0 | 0 | |a 658.4012 GRA |2 22 |
100 | 1 | |a Grant, Robert M., |d 1948- | |
245 | 1 | 0 | |a Contemporary strategy analysis / |c Robert M. Grant. |
250 | |a 7th ed. | ||
260 | |a Hoboken, NJ : |b John Wiley & Sons, |c 2010. | ||
300 | |a xv, 499 σ. : |b εικ. ; |c 25 εκ. | ||
504 | |a Περιέχει βιβλιογραφία και ευρετήριο. | ||
505 | 0 | |a The concept of strategy -- Goals, values, and performance -- Industry analysis : the fundamentals -- Further topics in industry and competitive analysis -- Analyzing resources and capabilities -- Developing resources and capabilities -- Organization structure and management systems : the fundamentals of strategy implementation -- The nature and sources of competitive advantage -- Cost advantage -- Differentiation advantage -- Industry evolution and strategic change -- Technology-based industries and the management of innovation -- Competitive advantage in mature industries -- Vertical integration and the scope of the firm -- Global strategies and the multinational corporation -- Diversification strategy -- Implementing corporate strategy : managing the multibusiness corporation -- Current trends in strategic management. | |
650 | 0 | |a Strategic planning. | |
650 | 4 | |a Στρατηγικός σχεδιασμός. | |
852 | |a INST |b UNIPILB |c MAIN |e 20220715 |h 658.4012 GRA |p 00187648 |q 00187648 |t LOAN |y 0 |4 1 | ||
856 | 4 | 2 | |3 Publisher description |u http://www.loc.gov/catdir/enhancements/fy0917/2009025382-d.html |
856 | 4 | 1 | |3 Table of contents only |u http://www.loc.gov/catdir/enhancements/fy0917/2009025382-t.html |
856 | 4 | |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018740740&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |z Inhaltsverzeichnis |