|
|
|
|
| LEADER |
00894nam a2200241 a 4500 |
| 001 |
1/31197 |
| 008 |
061027s2002 mau f b i 001 0 eng |
| 020 |
|
|
|a 1578516005
|
| 035 |
|
|
|l 33499
|
| 040 |
|
|
|a DLC
|b GR-PeUP
|
| 082 |
0 |
0 |
|a 658.8 KOT
|
| 100 |
1 |
|
|a Kotler, Philip.
|
| 245 |
1 |
0 |
|a Marketing moves :
|b A new approach to profits, growth, and renewal /
|c Philip Kotler, Dipak C. Jain, Suvit Maesincee
|
| 260 |
|
|
|a Boston, Mass. :
|b Harvard Business School Press,
|c 2002
|
| 300 |
|
|
|a xii, 193 σ. :
|b πιν. ;
|c 24 εκ.
|
| 504 |
|
|
|a Περιέχει βιβλιογραφία και ευρετήριο
|
| 650 |
|
4 |
|a Marketing.
|
| 650 |
|
4 |
|a Telemarketing.
|
| 650 |
|
4 |
|a Marketing
|x Management.
|
| 700 |
1 |
|
|a Jain, D.
|q (Dipak)
|
| 700 |
1 |
|
|a Suvit Maesincee,
|d 1961-
|
| 852 |
|
|
|a INST
|b UNIPILB
|c MAIN
|e 20061027
|h 658.8 KOT
|p 00151323
|q 00151323
|t LOAN
|y 0
|4 1
|
| 856 |
4 |
|
|d /webopac/covers/02/33499_1578516005.jpg
|
