Value creation from e-business models
Value Creation from E-Business Models provides a thorough analysis of what constitutes an e-business model. Unlike many e-business books available, this text draws together theoretical and empirical contributions from leading academic scholars in the field of management information systems. Divided...
| Άλλοι συγγραφείς: | Currie, Wendy, 1960- |
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| Μορφή: | Ηλεκτρονική πηγή |
| Γλώσσα: | English |
| Στοιχεία έκδοσης: |
Oxford :
Butterworth-Heinemann,
2004.
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| Θέματα: | |
| Διαθέσιμο Online: |
http://www.sciencedirect.com/science/book/9780750661409 |
| Ετικέτες: |
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| Περίληψη: |
Value Creation from E-Business Models provides a thorough analysis of what constitutes an e-business model. Unlike many e-business books available, this text draws together theoretical and empirical contributions from leading academic scholars in the field of management information systems. Divided into four parts, E-Business Models and Taxonomies; E-Business Markets; E-Business Customer Performance Measurement; and E-Business Vendor Applications and Services, this book is the critical dissection of E-Business that today's academic community needs. * World class academic contributors brought together in one volume * Demonstrates that there are e-business models which create value for customers and vendors alike * Learn from the lessons of the past five years in developing and implementing e-business models. |
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| Φυσική περιγραφή: |
1 online resource (425 p.) |
| Βιβλιογραφία: |
Includes bibliographical references and index. |
| ISBN: |
9780750661409 0750661402 0080481566 (electronic bk.) 9780080481562 (electronic bk.) |