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760301s1977 njua b 00110 eng |
| 020 |
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|a 0137307705
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| 035 |
|
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|l 7113
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| 040 |
|
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|a DLC
|b GR-PeUP
|
| 082 |
0 |
0 |
|a 658.8 ST
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| 100 |
1 |
|
|a Stanley, Richard E.
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| 245 |
1 |
0 |
|a Promotion :
|b advertising, publicity, personal selling, sales promotion /
|c Richard E. Stanley.
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| 260 |
0 |
|
|a Englewood Cliffs, N.J. :
|b Prentice-Hall,
|c 1977.
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| 300 |
|
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|a xxii, 394 σ. :
|b εικ. ;
|c 24 εκ.
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| 504 |
|
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|a Περιέχει βιβλιογραφία και ευρετήριο.
|
| 650 |
|
4 |
|a Sales promotion.
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| 650 |
|
4 |
|a Advertising.
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| 650 |
|
4 |
|a Public relations.
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| 650 |
|
4 |
|a Selling.
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| 650 |
|
4 |
|a Salesmen and salesmanship.
|
| 650 |
|
4 |
|a Sales management.
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| 852 |
|
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|a INST
|b UNIPILB
|c MAIN
|e 20040709
|h 658.8 ST
|p 00104133
|q 00104133
|t LOAN
|y 0
|4 1
|